As it turns out, money really can’t buy you love.
That’s what is apparent from a look at campaign finance information recently released from the 2018 municipal election.
The four councillors elected in Princeton were among the most conservative spenders when it came to purchasing signs and advertising.
Councillor George Elliott was the only candidate who spent no money during the campaign.
He was also the first person to declare himself in the running for the October vote.
“I choose to promote myself exclusively on line, so that’s where my election campaign was. I launched a website on January 1. I used that and I wrote a number of different blogs leading up to the election.”
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He was ranked fourth on election night, with 445 votes, out of a field of 15 candidates.
The biggest spender was Jerome Tjerkstra, who ran as an incumbent. He spent $2682.67 but finished second to last on election day with 172 votes.
Councillor Tyler Willis had the second most votes, 544, but spent only $371 to secure victory. Willis had the best “profit margin” from his investment of the entire field, with each vote “costing” 71 cents.
Front runner Barb Gould had $791.24 in election expenses, and was the favorite with 814 ballots.
Mayor Spencer Coyne won 68.3 per cent of the vote, with a spend of $1598.20, while Frank Armitage spent $1,465.04 and had 25.6 per cent of the vote.
Leona Guerster spent 364.08 for 79 votes, 6 per cent of the total.
Jim Manion, who dropped out of the race citing health reasons, spent $1193.66 on signs, however his name was not on the ballot.
Related: CHANGE IS GOING TO COME
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